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== Introduction ==

Animal products packaged with a ''grass-fed'' label are often thought to represent a better life for animals, a smaller footprint for our planet, and a healthier alternative for human consumption. But as shown below, any claims for animal welfare are dubious for the generic label and unencompassing for the other label we examine. The claims for sustainability and better health are highly questionable for both labels even if the ruminants were mostly grass-fed.

The reason the claims are dubious for any generic labeling is that in 2016 the USDA stopped regulating the label,<ref name=":3">USDA Agricultural Marketing Service. “Grass Fed Marketing Claim Standard.” Accessed November 15, 2019. <nowiki>https://www.ams.usda.gov/grades-standards/beef/grassfed</nowiki>.</ref> allowing producers to use the label no matter how much or little grass was used in feeding.  And given that "most all beef cattle spend at least a portion of their lives on grass,"<ref name="beefmag">Beef Magazine. “What’s More Sustainable: Grain-Fed or Grass-Fed Beef?,” December 8, 2016. https://www.beefmagazine.com/agenda/what-s-more-sustainable-grain-fed-or-grass-fed-beef.</ref>, the notion that the grass-fed claim confers something special is questionable.

The American Grassfed Association, hardly an animal rights organization, agrees, saying that after the USDA announcement " grassfed will become just another feel-good marketing ploy used by the major meatpackers to dupe consumers into buying mass-produced, grain-fed, feedlot meat."<ref>American Grassfed Association. “The Facts About The USDA’s AMS Grassfed Marketing Claim Recission,” January 18, 2016. https://www.americangrassfed.org/the-facts-about-the-usdas-ams-grassfed-marketing-claim-recission/</ref>

This association's label, ''American Grass Fed''<ref>American Grassfed Association. “American Grass Fed Home Page.” Accessed November 19, 2019. <nowiki>https://www.americangrassfed.org/</nowiki>.</ref> also makes dubious claims. Their standard requires inspections every 15 months, but the standards do not require the inspections be unannounced—a key provision for meaningful audits. Records of inspections are not public, so we do not know if there are violations, how they are handled, or if penalties have been levied. More specific claims for this label are discussed below.

== Animal Welfare Claims ==

=== Generic Label ===

Some may suppose that a ''grass-fed'' label infers a better life for ruminants because they are eating their natural diet and doing so in roomy pastures. This is true only to the extent they are fed grass and the extent to which they are spending time in commodious pastures, neither of which are conferred by this unregulated label. Being fed grass does not necessarily mean their feeding is done in pastures. The animals may be eating hay, which is dried grass, in confinement.

In addition, the label says nothing about other injustices the animals may experience. It had few implications for animal welfare<ref>USDA Agricultural Marketing Service. “Grass Fed Small & Very Small Producer Program.” Accessed November 20, 2019. https://www.ams.usda.gov/services/auditing/grass-fed-SVS.
</ref> even before the USDA dropped enforcement in 2016,<ref name=":3" />, as it didn't prohibit any cruelties such as dehorning and castration with anesthesia, harsh living conditions, rough handling, lack of veterinary care, and, of course, slaughter. The designation had only to do with feeding. Now that the label is not regulated it remains insignificant for animal welfare.

=== American Grass Fed ===

The standards<ref name=":0">American Grassfed Association. “AGA Grassfed Ruminant Standards.” Accessed November 19, 2019. <nowiki>https://www.americangrassfed.org/aga-grassfed-ruminant-standards/</nowiki>.</ref> for this private certification include sometimes vaguely worded stipulations on animal welfare that would provide a marginally better life for animals if the standards were strictly interpreted and enforced. 

As one example of this vagueness, the standard says that "all livestock production methods and management must promote animal health, safety, and welfare..."<ref name=":0" /> Without explicit prohibitions on the mutilations mentioned earlier as well as the [[Cattle#Injustices and Suffering|systemic cruelties]] in the industry, and in light of the pressures of production and profit. it seems likely that producers would incur the costs involved.

== Sustainability Claims ==
The notion that a grass-fed livestock economy is sustainable is based on ideas known as regenerative grazing and holistic land management. In our article on [[Regenerative Grazing|grazing]] we show the claims have little scientific foundation.

Perhaps most damaging to the idea of sustainability is the realization that we simply don't have enough land. A 2018 Harvard study concluded that the US has enough pasture to support only  27% of the current beef production."<ref name=":2">Hayek, Matthew N, and Rachael Garrett. 2018. “Nationwide Shift to Grass-Fed Beef Requires Larger Cattle Population.” Environmental Research Letters (July 17). doi:10.1088/1748-9326/aad401.</ref>

The same study concluded that "a switch to purely grass-fed systems would likely result in higher environmental costs, including a 43% increase in methane emissions"<ref name=":2" /> which the EPA says have 28 to 36 times more global warming potential than carbon.<ref>US EPA, OAR. “Understanding Global Warming Potentials.” Overviews and Factsheets. US EPA, January 12, 2016. https://www.epa.gov/ghgemissions/understanding-global-warming-potentials.</ref>

Perhaps the Center for Biological Diversity sums it up best in saying that "grazing wreaks ecological havoc on riparian areas, rivers, deserts, grasslands and forests alike — causing significant harm to species and the ecosystems on which they depend.<ref>The Center for Biological Diversity. “Grazing.” Accessed November 27, 2019. https://www.biologicaldiversity.org/programs/public_lands/grazing/</ref>

As a side note, while the beef industry is not the source of our assertions, it's interesting that even Beef Magazine "the beef cattle industry’s authoritative source,"<ref name=":1">Farm Progress Agricultural Marketing. “BEEF.” Accessed November 16, 2019. https://marketing.farmprogress.com/brands/livestock/beef/.
</ref> says that "the grain-fed model actually has the smallest footprint."<ref name="beefmag" />

== Human Health Claims ==

It’s easy to find carefully worded statements that such-and-such a product "contains numerous vitamins and minerals that are essential for a healthful, balanced diet." But it's the nutrients that are essential, not the product—nutrients that can easily be found in plant-based foods.<ref>Medical News Today. “Red Meat: Good or Bad for Health?” Accessed November 25, 2019. https://www.medicalnewstoday.com/articles/315449.php</ref>

There are studies that show grass-fed beef has higher levels of some nutrients,<ref>Health.com. “Is Grass-Fed Beef Really Healthier? Here’s Everything You Need to Know.” Accessed November 25, 2019. https://www.health.com/nutrition/grass-fed-beef-tips.
</ref> but keep in mind, as detailed above, there is no standard definition of ''grass-fed.''  So the cattle may have eaten only a small percentage of grass in relation to their total diet. Also, we can find no evidence that these sometimes small increases in certain nutrients are enough to mitigate the health risks of red meat, as discussed below.

One study from Texas A&M reported that "there is no scientific evidence to support the claims that ground beef from grass-fed cattle is a healthier alternative to ground beef from conventionally raised, grain-fed cattle.<ref>agt. “Ground Beef from Grass-Fed and Grain-Fed Cattle: Does It Matter?” Animal Science, December 7, 2013. https://animalscience.tamu.edu/2013/12/07/ground-beef-from-grass-fed-and-grain-fed-cattle-does-it-matter/</ref> While the particular study was for ground beef, we can find no studies that show appreciable health benefits of grass-fed beef over grain-fed beef.

All animal protein, whether from meat, dairy or other animal sources, carries risks that are not associated with plant protein. {{Embed:Animal protein risks}}
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<div style="font-size:16px;font-style:italic">It's important to keep this and similar articles in perspective. The case for animal rights and veganism does not depend on grass-fed claims being true or false. We publish this article because we believe many of the claims to be false or questionable, and such claims may deter some from even exploring animal rights and veganism.'</div>
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== Meta ==

This article was originally authored by [[User:Greg.Fuller | Greg Fuller]]. The contents may have been edited since that time by others.

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[[ Category: Animals ]]
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[[ Category: Earth ]]
[[ Category: Humanity ]]

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