Glf:Presentation: effective advocacy 2020
https://www.sciencedaily.com/releases/2020/01/200108102257.htm
Contents
Suggestions
Develop your personal phrasebook
Use the science of persuasion.
Build rappor early.
Use careful wording to only say things that are true.
Avoid "weasel" words.
Unexaggerate.
It's better to use believable numbers than than numbers for which your listener will be skeptical, potentially damaging you credibility. Number of animals slaughtered...
Stay out of the weeds.
Prefer experts over studies.
When your numbers are challenged, state the source of the numbers, ask do you have numbers you think are more accurate, they will say not that seems high, then ask what numbers would be acceptable to you.
Use “Even if that were true, how does that make it right”
The weight of the evidence.
Pin them down on their assertions
Examples
Fertilizer
Counter the Main Barriers
A 2019 Study out of the Psychology department of the University confirmed earlier studies in flagging taste, price, and convenience as the main barriers to becoming vegan, more important than health concerns and social stigma.[1][2]
- ↑ Bryant, Christopher J. “We Can’t Keep Meating Like This: Attitudes towards Vegetarian and Vegan Diets in the United Kingdom.” Sustainability 11, no. 23 (January 2019): 6844. Accessed January 29, 2020. https://www.mdpi.com/2071-1050/11/23/6844.
- ↑ Bryant, Chris. “What Meat Eaters Really Think about Veganism – New Research.” The Conversation. Accessed January 29, 2020. http://theconversation.com/what-meat-eaters-really-think-about-veganism-new-research-129583.